Marie-Louise Theile is perhaps best known as a journalist and media personality. She worked as a news presenter for Channel Ten for over fifteen years, during which time she presented Ten News at Five to Brisbane audiences for over ten years.
Marie-Louise got her start in news media as a cadet journalist at The Sun, based in Fortitude Valley. It was during this time that she secured a coveted internship at international fashion magazine, Elle, in New York. This opportunity led to her being employed by the magazine for two years, thus combining her interest in fashion and style with a love of journalism. This continued after her return to Australia, when she worked on magazines such as Cleo, then edited by Ita Buttrose. As she discusses here, her interest in fashion was undoubtedly influenced by her mother, Maureen Kistle, a Toowoomba beauty who was crowned Miss Australia 1956 and maintained a lifelong dedication to good quality and classically styled garments.
Since leaving her Ten News post in 2007, Marie-Louise has strengthened her involvement in the local fashion and arts scenes in a variety of roles. She is currently President of the IMA (Institute of Modern Art) Board, and since 2010 has headed the James Street Initiative, where she manages the marketing and PR for Brisbane’s James Street retail and business precinct.
In 2010 Marie-Louise was also appointed by the Queensland Government to produce a platform for the promotion of Queensland fashion designers to international markets, known as HEAT. In this interview she raises some of the successes and challenges of such a project, while also reflecting on the strengths of local fashion designers, including Easton Pearson, Chelsea De Luca, Paula Walden, Gail Sorronda and The Cloakroom.
Published in Issue 9, on February 25, 2014.